BREAKOUT SESSIONS

Proven Strategies for New CEOs

This session, designed for chamber CEOs hired within the past two years, will examine a chief executive’s role in establishing the organization’s relevance as a business and community resource, implementing strategic planning and increasing membership and partnerships. Also gain helpful insight on how to follow steps for U.S. Chamber accreditation.

A Spotlight on Higher Education

Higher education provides opportunities to build a skilled workforce and improve outcomes for communities and individuals. Grow your community’s workforce, support their training and promote prosperity when you explore the different ways to engage with higher education partners in your region.

Strategic & Profitable Intercity Visits

Interested in learning more about organizing intercity visits or seeking ideas to refresh your own program? Hear how Greater Louisville Inc. (GLI) has used these visits as a community engagement event and profitable non-dues revenue opportunity to make big strategic changes in their region. Get tips for success, learn from GLI’s decisions (good and bad) and get ready to make your next inner city visit a catalytic change-making event for your community.

Supporting Supplier Diversity Programs

Supplier diversity programs have existed in large corporations for many years. Chambers have the power to encourage business communities to adopt and expand these types of programs, which help promote equitable economic growth and bolster small businesses. Hear how chambers have encouraged supplier diversity programs in their regions as a strategy for building inclusive economies.

New Chamber CEO Roundtable

While effectively onboarding the new CEO is as important as onboarding any other new employee to an organization, the chief executive is often his/her own resource. In this session designed for new chamber CEOs, hear from a panel of seasoned chamber leaders who will share their own experiences, offer advice and answer your questions. Great opportunity to meet fellow CEOs!

Fast-Tracking Your Chamber’s Strategic Change

The chamber industry is in a state of accelerated evolution and maintaining relevance in this environment is increasingly challenging. But, it can be done, as demonstrated by the Edwardsville/Glen Carbon Chamber’s (Ill.) aggressive and rapid structural turnaround over the last few years. Since adopting their strategic plan in 2014, the chamber has downsized its board from 24 to 9, transitioned from a working board to a policy-focused board, formed a political action committee, adopted a tiered dues structure and more. In this interactive workshop, geared towards small staff chambers, learn about what inspired the change and gain tactical takeaways and strategies for success.

How Collaboration Generates Groundbreaking Community Projects

Community partnerships among a diverse group of organizations and business leaders are essential to creating lasting growth within the community. Learn from Greater Des Moines Partnership’s experience in bringing key changemakers to the table and understand how consistent leadership, increased resources and common goals have helped move major projects forward in Des Moines. Learn how to do the same in your community by creating an outline of steps for project implementation and realizing the benefits of including many different community voices to achieve success.

Go Digital and Get Results

To achieve meaningful results from your online efforts, you have to move beyond social media and incorporate digital marketing. Discover the simple steps to digital marketing success that can deliver results, including attracting and retaining members, boosting non-dues revenue, increasing event attendance, engaging members and more.

Peer Mindshare: Membership Development

In this all-hands-on-deck networking and brainstorming session, Membership Development Division Advisory Board members will lead problem-solving roundtables based on the toughest challenges faced by chamber membership professionals today. Share dilemmas, exchange information and develop solutions with your peers.

Roundtable: So You Want to Do Talent Development…

Is your chamber thinking about entering the realm of education and talent development, but you’re not sure exactly where to start? Join long-time veterans and newcomers for an opportunity to ask questions and hear what other chambers are doing.

Duty of Foresight: New Competencies for Agile Boards

As membership organizations become more complex and diverse, they will require boards of directors with a wide range of knowledge, skills and behaviors to address the needs and challenges of the market. One growing trend is to move away from a constituency-based board to developing a governance model based on a more competency-based process to recruit directors. As directors currently commit to delivering on the three “D’s”: Duty of Care, Duty of Loyalty and Duty of Obedience, discover the fourth “D”: Duty of Foresight, and assess whether you have the “right people on the bus” to help your chamber navigate the future.

Strategies for Building the Right Talent Pipeline

Building a strong talent pipeline is critical for the long-term economic vitality of any community. Explore the different ways chambers ensure that they have the right talent for the future and discuss some of the policies that impact the development of strong talent pipelines.

Building Sustainable Programs with Non-Dues Revenue

Sustainable programs are top of mind for many chambers. But, how can an organization generate revenue that doesn’t come from dues? Think outside of the box as our panel examines fundraising options to create impactful programs.

Fair Chance Hiring Roundtable

Join us as we talk about overcoming challenges to fair chance hiring and criminal justice reform. Bring your questions and be ready talk about what’s going on in your community.

Work-Based Learning Successes

Learning doesn’t just have to happen in the classroom. When people have the chance to be immersed in a specific work environment, they build real-world skills and understanding. Hear about the different ways chambers are approaching internships and apprenticeships.

Utilizing Local Media to Advance Your Agenda

You don’t need an entire department dedicated to communications or public relations to be successful with your local media. It is within the power of the chamber to control the story and push your agenda in partnership with the media. How can you do that? How can you control the narrative? Hear from a former TV news reporter and current chamber communications director about utilizing more than just email or social media to broadcast your message.

Get to the Point: Making Presentations Work for Your Audience

We’ve all been there. Stuck in a meeting where the presenter reads directly from the slide, line by line. Slowly, audience members disengage and turn to their phones. This session will help you create presentations that gain and maintain a strong connection with your audience, so your message is not only heard, but embraced.

RECRUITING THE NEXT GENERATION OF LEADERS

Fun fact: Half of the Naperville Area Chamber of Commerce’s (Ill.) board is under the age of 40. Learn about the chamber’s focused and intentional strategies to recruit, engage and involve young business and community leaders, not just in separate programs for young professionals but in the core of the chamber’s leadership team. Understand what it takes to recruit younger business leaders and leverage their skills and enthusiasm to build the next generation of chamber leaders.

Missional Investors

To be truly effective at moving the needle on tough areas such as workforce development, transportation infrastructure or attainable housing, chambers must make a bold, long-standing commitment to addressing them. To support this important missional work, member investment must rise beyond traditional dues and sponsorship asks and transcend into a more capital-campaign mindset using metrics and storytelling. In this highly interactive session, learn how to frame the operational and “capital” asks differently and how to navigate with community partners who may already be in the space.

It’s Culture over Strategy

Just a few short years ago, Greater Louisville Inc.'s (GLI) employee survey came back with a 42% satisfaction rate; today, it stands at 83%. Get the inside story on how GLI came to better understand its majority-millennial workforce. Learn about the specific strategies implemented to enhance culture and strengthen morale, and how these workplace improvements boosted staff recruitment and improved diversity and inclusion throughout all operations and programmatic areas of GLI.

60 Membership Ideas In 60 Minutes

Ever popular and always fast-moving, this session provides a platform for membership and sales pros to spend one minute sharing a great idea that works for their chamber.

60 Sponsorship Ideas In 60 Minutes

In the competitive world of corporate sponsorship, chambers can get ahead of the game with strong strategies and creative concepts. Share a success story and be inspired by dozens of others in this fast-paced, panel-facilitated session.

Achievement of a Lifetime: Stories and Advice from Sales Award Winners

Learn from membership sales professionals who have achieved extraordinary success in chamber membership sales. What does it take to get to the top in ACCE’s annual Sales Contest? How does one climb the ladder of success in the Lifetime Sales Achievement Award program? Get answers from this panel of champions.

CCE: Certifying the Profession

Designed for experienced leaders, Certified Chamber Executive (CCE) is the highly-recognized designation for high-achieving chamber professionals. Learn how certification can boost your professional confidence and take your career to the next level, and how a prestigious alumni network of 500+ CCEs can help get you there.

Membership as Marriage: Developing Lifetime Relationships with Members

Realizing that you are in the relationship business is the first step in understanding your member’s expectations and developing long-term win-win relationships with them. Gain insight into relationship patterns characterizing both marriage and membership and how you can leverage them to deliver better experiences, manage expectations and create alignment between diverse interests and perceptions.

Equity as an Economic Imperative

In 2011, the Tulsa Regional Chamber (Okla.) launched Mosaic, a business diversity council focused on presenting the business case for diversity and inclusion to its members. By 2018, however, Mosaic’s efforts had plateaued. Leaders realized the organization was only looking at diversity and inclusion, and equity was missing from the conversation. Get an understanding of how and why Mosaic transitioned to an equity-focused coalition of companies and nonprofits striving to cultivate a more diverse, inclusive and equitable membership business environment and community as a whole.

Recruiting Transformational Investors

Our expert panel will share how dropping traditional transactional selling practices has opened the door to investments exceeding the limitations of standardized rate cards. Discover actionable strategies to position your chamber mission as a cause and compel major employers to invest in your long-range vision for your community.

 

Developing the Tools to Help Small Businesses Grow

To address the needs of its local small businesses, The Greater Des Moines Partnership created the Small Business Resources Hub: a one-stop-shop portal that helps small businesses access information and resources in areas such as accounting, events, finances, marketing, and more. Learn how the chamber did the research necessary to solve the problems of a significant sector of its business community and developed a tool that responded to their needs.

 

Better Decision-Making with Data: How to Become a Data Convert

Learn how the Michigan West Coast Chamber collects, tracks and evaluates data to deliver high quality member services and reach new members fitting their targeted customer profile. A panel of membership and marketing professionals will discuss the chamber’s use of Net Promoter Score, the metric used to track membership retention and engagement, and how it targets its marketing efforts for maximum effect.

 

Building Communities Where Minority Businesses Thrive

Minority and women-owned businesses are important constituents of the business growth strategy for many communities. The most successful results are coming from communities that are building ecosystems to support that growth. Learn the key elements of systems intentionally designed to enable and support inclusive and equitable business growth for diverse businesses in their communities.

 

Supporting Female Entrepreneurs and Leaders

Women are an untapped resource for a bustling business economy. Whether they are starting their own businesses or stepping up to take leadership roles in existing businesses, chambers can support women in business in different ways. Join us to hear more about the types of programs and approaches chambers take to make sure women are part of their economic growth strategy.

 

Hosting Successful Diversity Summits and Events

Holding a diversity summit can be a great debut into diversity and inclusion work. Hear chambers discuss the lessons they learned about the content, format and promotion of diversity summits.

 

Healthy Communities - A Prescription for Prosperity

The connections between community health and prosperity have garnered increased attention over the past several years. Focusing on smaller chambers that have implemented health initiatives in their communities, hear them discuss how they got into this work and the lessons they have learned along the way.

The Case for Focusing on Soft Skills Development

Success in the workforce depends on so much more than technical skills. What can chambers do to meet the demand for workforce-ready talent? Hear from chambers whose programs focus on developing core and soft skills to prepare the next generation of workers.

Harnessing the Power of Immigration for Growth

Chambers across the country are looking at ways to integrate immigrants to spur economic growth. This session will showcase how large and small chambers are approaching this issue and will provide some best practice resources.

 

Check back for schedule updates, added to this page regularly.
Please note: Published content is subject to change without notification. Check back regularly for the most current schedule, session and event details and other important ACCE Annual Convention updates. Unless otherwise noted, ACCE Annual Convention events will take place at the Long Beach Convention & Entertainment Center, 300 East Ocean Boulevard.

 
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