Tuesday, JULY 16
9:15 a.m. - 10:30 a.m.
CHAMBER IMPACT, BUILT ON A STRONG FOUNDATION
Chambers of commerce are in the community impact business, and many chambers are leveraging their foundations to create new revenue streams to support their work. From talent pipeline and community health to economic inclusion and community vibrancy, learn how creative chambers are finding new funding for mission-based work. This session will explore different chamber strategies for launching or revitalizing chamber foundations.
Mark Eagan, CCE, President & CEO, Capital Region Chamber
Dave Adkisson, CCE, President & CEO, Kentucky Chamber
Kelly Hall, CCE, IOM, President, Longview Chamber of Commerce
David Rattray, Executive Vice President, Center for Education Excellence & Talent Development, Los Angeles Area Chamber of Commerce
Tuesday, July 16 | 9:15 a.m. | Promenade 102B
BRIDGING DIVIDES: HOW CHAMBERS CAN CONNECT INDUSTRY AND EDUCATION
Chamber executives have a unique perspective on their communities and regions. They work with partners who are often siloed, and they have the opportunity to connect those partners with others. This session will focus on how chambers can navigate dynamics and relationships to bring businesses and education systems to the same table.
Donny Jones, IOM, AACE, Chief Operating Officer, The Chamber of Commerce of West Alabama & Executive Director, West Alabama Works
Kate Lufkin, Marketing & Communications Manager, Kalispell Chamber of Commerce
April Wood, Vice President – Membership Services, Garner Chamber of Commerce
Tuesday, July 16 | 9:15 a.m. | Promenade 103B
HEALTHY COMMUNITIES - A PRESCRIPTION FOR PROSPERITY
The connections between community health and prosperity have garnered increased attention over the past several years. Focusing on smaller chambers that have implemented health initiatives in their communities, hear them discuss how they got into this work and the lessons they have learned along the way.
Bob DuBois, IOM, President & CEO, Noblesville Chamber of Commerce
Vicki Clark, IOM, President & CEO, Cape May County Chamber of Commerce
Thomas Piratzky, Executive Director, Cape Regional Foundation
Tuesday, July 16 | 9:15 a.m. | Promenade 202C
SUPPORTING WOMEN ENTREPRENEURS AND LEADERS
Women are an untapped resource for a bustling business economy. Whether they are starting their own businesses or stepping up to take leadership roles in existing businesses, chambers can support women in business in different ways. Join us to hear more about the types of programs and approaches chambers take to make sure women are part of their economic growth strategy.
Tim Daman, President and CEO, Lansing Regional Chamber of Commerce
Becky Davison, Marketing Director, Halifax Chamber of Commerce
Betsy Gardner Eckbert. President & CEO, Winter Park Chamber
Andrea Stevenson Conner, President, ATHENA International
Tuesday, July 16 | 9:15 a.m. | Promenade 103C
Flipping the Script on Community Planning
Are you looking to re-energize your community development efforts? This session will share how one small, mid western city flipped the script on community planning to accelerate the revitalization of its central business district. You’ll hear how the Richland Area Chamber in Ohio dreamed big to move forward. The session will cover building coalitions, seeking funding for the planning process and the plan, getting the public on board, and more!
Jodie A. Perry, CCE, IOM, CCEO-AP, President & CEO, Richland Area Chamber & Economic Development
Tuesday, July 16 | 9:15 a.m. | Promenade 202A
STRATEGIC & PROFITABLE INTERCITY VISITS
Interested in learning more about organizing intercity visits or seeking ideas to refresh your own program? Hear how Greater Louisville Inc. (GLI) has used these visits as a community engagement event and profitable non-dues revenue opportunity to make big strategic changes in their region. Get tips for success, learn from GLI’s decisions (good and bad) and get ready to make your next inner city visit a catalytic change-making event for your community.
Shawna Burton, Vice President, Engagement & Organizational Advancement, Greater Louisville Inc.
Tuesday, July 16 | 9:15 a.m. | Promenade 201A
60 MEMBERSHIP IDEAS IN 60 MINUTES
Ever popular and always fast-moving, this session provides a platform for membership and sales pros to spend one minute sharing a great idea that works for their chamber.
Ashleigh Christian, IOM, Director of Membership Development, Knoxville Chamber of Commerce (moderator)
Tuesday, July 16 | 9:15 a.m. | Promenade 104C
UTILIZING LOCAL MEDIA TO ADVANCE YOUR AGENDA
You don’t need an entire department dedicated to communications or public relations to be successful with your local media. It is within the power of the chamber to control the story and push your agenda in partnership with the media. How can you do that? How can you control the narrative? Hear from a former TV news reporter and current chamber communications director about utilizing more than just email or social media to broadcast your message.
Brad Johnson, Director of Communications and Marketing, Columbia Chamber of Commerce
Tuesday, July 16 | 9:15 a.m. | Promenade 104A
REDUCING THE FOG: APPROACHES TO EFFECTIVE EMPLOYEE ONBOARDING
The future of work is changing, and retaining your top talent is more important than ever. Chambers need to be sure new employees fall in love with the organization and its mission, and that starts on day 1. This session will provide chamber leaders the tools and tactics needed to create an effective onboarding process for your chamber to ensure your new hires adjust to the cultural and performance aspects of their new role and quickly before productive contributors to your organization.
Gisele Marcus, Executive Vice President, Strategic Initiatives & Operations, St. Louis Regional Chamber
Tuesday, July 16 | 9:15 a.m. | Promenade 103A
10:45 a.m. - 12 P.m.
DISCOVER DIGITAL RESOURCES TO EMPOWER YOUR COMMUNITY
Learn more about how your chamber can partner with the Grow with Google Program, which offers free resources and a curriculum your chamber can use to teach people in your community digital skills to grow their careers and businesses.
Julia Malecke, Partner Activation Manager, Grow With Google
Eran Harrill, CEO, Oklahoma City Black Chamber
Tuesday, July 16 | 10:45 a.m. | Promenade 202B
THE CASE FOR FOCUSING ON SOFT SKILLS DEVELOPMENT
Success in the workforce depends on so much more than technical skills. What can chambers do to meet the demand for workforce-ready talent? Hear from chambers whose programs focus on developing core and soft skills to prepare the next generation of workers.
Vern Squier, CCE, President & CEO, Chamber of Business & Industry of Centre County (CBICC)
Meredith Rozanski, CPA, COO, Bowling Green Area Chamber of Commerce
Tuesday, July 16 | 10:45 a.m. | Promenade 202C
This interactive presentation will engage women in leadership roles at all levels in their chambers in an interactive discussion on the power of understanding and building authentic relationships both personally and professionally. The program will outline five key strategies to support your growth and development as a professional female in today’s world.
Casey Steinbacher, CCE, President, Casey’s Company
Tuesday, July 16 | 10:45 a.m. | Promenade 104A
NATURAL DISASTER RESPONSE, RECOVERY AND RESILIENCY
Natural disasters can have a tremendous negative impact on communities, destroying homes, lives and businesses. This discussion will focus on how communities can prepare for, respond to and recover from natural disasters. Panelists will discuss how communicates can collaborate in the immediate response to disasters and build long-term resiliency in the face of future disasters.
Tony DeLisi, Vice President, Avalanche Consulting
Peter Rumble, CEO, Santa Rosa Metro Chamber of Commerce
Andrea Nunn, Senior Vice President of Corporate & Member Relations, Los Angeles Area Chamber of Commerce
Jesse Torres, Partner & Chief Strategy Office, Biltmore Group
Tuesday, July 16 | 10:45 a.m. | Promenade 202A
BETTER DECISION-MAKING WITH DATA: HOW TO BECOME A DATA CONVERT
Have you ever had to make a strategic decision and persuade your team and stakeholders to agree? Then this is the session for you! Representatives from the 2018 Michigan Chamber of the Year will give you plans and tools for making those decisions confidently and efficiently by using data. Learn how using data to determine your key performance indicators in areas of sales, retention, marketing, events, and even in managing your staff to help you make better decisions, faster. Understand the difference between a vanity metric and a valuable metric and leave with a framework for building your own data dashboards.
Jodi Owczarski, Vice President, Michigan West Coast Chamber of Commerce
Britt Delo, Director of Membership, Michigan West Coast Chamber of Commerce
Caroline Monahan, Director of Marketing & Communications, Michigan West Coast Chamber of Commerce
Tuesday, July 16 | 10:45 a.m. | Promenade 201A
RECRUITING TRANSFORMATIONAL INVESTORS
Our expert panel will share how dropping traditional transactional selling practices has opened the door to investments exceeding the limitations of standardized rate cards. Discover actionable strategies to position your chamber mission as a cause and compel major employers to invest in your long-range vision for your community.
Doug and Bill Holman, Partners, Holman Brothers Membership Sales Solutions
Christy Gillenwater, CCE, President & CEO, Chattanooga Area Chamber
Kristofer T. Johnson, IOM, President & CEO, Association of Washington Business
Michael S. Neal, CCE, President & CEO, Tulsa Regional Chamber
Tuesday, July 16 | 10:45 a.m. | Promenade 104B
SUPPORTING SUPPLIER DIVERSITY PROGRAMS
Supplier diversity programs have existed in large corporations for many years. Chambers have the power to encourage business communities to adopt and expand these types of programs, which help promote equitable economic growth and bolster small businesses. Hear how chambers have encouraged supplier diversity programs in their regions as a strategy for building inclusive economies.
Belinda Matthews-Stenson, Director of Minority Business Development, Dayton Area Chamber of Commerce
Tyrone Tyra, Vice President of Community & Minority Business Development, Commerce Lexington Inc.
Tuesday, July 16 | 10:45 a.m. | Promenade 103C
GET TO THE POINT: MAKING PRESENTATIONS WORK FOR YOUR AUDIENCE
We’ve all been there. Stuck in a meeting where the presenter reads directly from the slide, line by line. Slowly, audience members disengage and turn to their phones. This session will help you create presentations that gain and maintain a strong connection with your audience, so your message is not only heard, but embraced.
Julie Granger, Executive Vice President, Metropolitan Milwaukee Association of Commerce
Carrie Gossett, Director of Digital Communications, Metropolitan Milwaukee Association of Commerce
Tuesday, July 16 | 10:45 a.m. | Promenade 102B
2 p.m. - 3:15 p.m.
HOW TO ATTRACT TALENT WITH RESEARCH-BASED STORYTELLING
Competition to attract talent is more intense than ever before. Often, the task of luring workers into your community falls to the chamber of commerce. This session will use data to show chamber leaders what talent is looking for when making decisions, how talent is getting their information and how you can create a strategy to reach the demographic that your community wants to attract.
Tuesday, July 16 | 2 p.m. | Promenade 104B
EVALUATING ENTREPRENEURIAL ECOSYSTEMS
The Boulder Economic Council of the Boulder Chamber worked with the University of Colorado Boulder to evaluate the competitiveness of the city’s entrepreneurial ecosystem compared to peer cities around the country. In this session, participants will learn about the methodology uses and how to identify metrics, economic indicators and other data sources that can be used to measure the performance of your own ecosystem.
Clif Harald, Executive Director, Boulder Economic Council (BEC), Boulder Chamber
Tuesday, July 16 | 2 p.m. | Promenade 104A
HOSTING SUCCESSFUL DIVERSITY SUMMITS AND EVENTS
Holding a diversity summit can be a great debut into diversity and inclusion work. Hear chambers discuss the lessons they learned about the content, format and promotion of diversity summits.
Sheron Rose, Vice President, Community Strategies, Montgomery Area Chamber of Commerce
Dr. Nika White, Senior Advisor to the Greenville Chamber's Diversity & Inclusion Initiative, Greenville Chamber
Dexter Freeman, IOM, Vice President of Operations and Administration, Irving-Las Colinas Chamber of Commerce
Tuesday, July 16 | 2 p.m. | Promenade 103C
DEVELOPING THE TOOLS TO HELP SMALL BUSINESSES GROW
To address the needs of its local small businesses, The Greater Des Moines Partnership created the Small Business Resources Hub: a one-stop-shop portal that helps small businesses access information and resources in areas such as accounting, events, finances, marketing, and more. Learn how the chamber did the research necessary to solve the problems of a significant sector of its business community and developed a tool that responded to their needs.
Meg Schneider, IOM, CAE, Senior Vice President, Business Resources and Community Development, Greater Des Moines Partnership
Tuesday, July 16 | 2 p.m. | Promenade 103B
ACHIEVEMENT OF A LIFETIME: STORIES AND ADVICE FROM SALES AWARD WINNERS
Learn from membership sales professionals who have achieved extraordinary success in chamber membership sales. What does it take to get to the top in ACCE’s annual Sales Contest? How does one climb the ladder of success in the Lifetime Sales Achievement Award program? Get answers from this panel of champions.
David Pruente, Senior Vice President, Strategic Partnerships, Greater Kansas City Chamber of Commerce
Gina Martens, Senior Vice President of Member Relations & Sales, Greater Lehigh Valley Chamber of Commerce
Karri Clark, IOM, Membership Services Director, Bozeman Area Chamber of Commerce
D’Andre Allegra, Membership Development Manager, McKinney Chamber of Commerce
Tuesday, July 16 | 2 p.m. | Promenade 103A
HARNESSING THE POWER OF IMMIGRATION FOR GROWTH
Chambers across the country are looking at ways to integrate immigrants to spur economic growth. This session will showcase how large and small chambers are approaching this issue and will provide some best practice resources.
Kate Brick, Director, State and Local Initiatives, New American Economy
Belinda Garza Hartwig, Vice President of Economic Development, San Antonio Chamber of Commerce
Paola Avila, Vice President, International Business Affairs, San Diego Regional Chamber of Commerce
Andy Johnston, Vice President of Government & Corporate Affairs, Grand Rapids Chamber
Tuesday, July 16 | 2 p.m. | Promenade 102B
DUTY OF FORESIGHT: NEW COMPETENCIES FOR AGILE BOARDS
As membership organizations become more complex and diverse, they will require boards of directors with a wide range of knowledge, skills and behaviors to address the needs and challenges of the market. One growing trend is to move away from a constituency-based board to developing a governance model based on a more competency-based process to recruit directors. As directors currently commit to delivering on the three “D’s”: Duty of Care, Duty of Loyalty and Duty of Obedience, discover the fourth “D”: Duty of Foresight, and assess whether you have the “right people on the bus” to help your chamber navigate the future.
Cathi Hight, President, Hight Performance Group, Inc.
Tuesday, July 16 | 2 p.m. | Promenade 102A
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All events are scheduled for the local time zone for Long Beach, California: Pacific